Always plan the phone enquiry by listing the main goals you want to achieve and the key messages that you wish to convey. This will help you to sound professional and you won’t put the receiver down on your caller and then be annoyed with yourself because you have omitted half the points that you wanted to get across.  In fact you could physically tick each point off as you do it – but concentrate on what is being said – otherwise it will appear as if you have a script – which is not what is intended.

This can save you valuable minutes as you will not have to ring them again. Also it can actually create more sales success because, by putting over all the benefits of what you are selling, you will have a better chance of making the sale.

It means that you will end up being briefer on the telephone because you have planned the call and you are not wandering “off message”. It is an effective method of keeping on the right track yourself and of getting your customer not to wander off the subject either.

It is a good idea to work out in advance the calls that you are going to make and do them without pausing. If you adopt this technique you stay in the zone and waste less time than if you are jumping from one task to another.

However, as we’ve said in other tips, LISTEN to your client first and answer any questions they raise immediately before coming back to your pre-planned presentation.  They will feel in control; even though you are.

Office telephone systems  sell products and services for your business – use them effectively.